Bering’s Q&A: Iconic Houston Retailer Celebrates 80th Anniversary

Photo: Traci Ling

Bering’s, our favorite stop for all things gifts turns 80! For generations, Bering’s, the iconic Houston retailer has served the city with a unique array of fine registry gifts, elegant tableware, stunning invitations and stationery, apart from hardware, specialty cleaning products, and pretty much everything you could want for your home.

To commemorate their 80th-anniversary milestone, we sat down with Mary Margaret Pizzitola, Bering’s marketing associate, for an exclusive Q&A. Read on to find out why Bering’s is known as an iconic Houston store, what makes their registry experience so unique, and what the future trends are for wedding registry gifts and wedding invitations!

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3 Trendy Wedding Stationery & Signage Styles

wedding, stationery, signage, invitations, gold, black, bering's, new years
Photo Courtesy of Bering’s

Are you hiring a wedding stationery and signage designer to create your wedding invitations? If you want to keep your wedding “brand” cohesive without being repetitive explore these alternative wedding stationery and signage style options, and mix things up a bit!

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Wedding Invitations by Memory Lane Paperie

Memory Lane Paperie custom wedding invitation suite modern elegant minimal black white
We cordially invite you to meet Ashleigh Duhon of Memory Lane Paperie, calligrapher and creator of beautiful wedding invitations and wedding stationery. Using what she refers to as “luxe minimalism,” Duhon creates gorgeous, unique wedding invitations and stationery suites, perfect for Houston brides and grooms who want a classic feel for their wedding invitations, but with a clean, fresh, modern edge.

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7 Styles For Personalized Wedding Invitations

Your invitations are your guests’ first glimpse of what they can expect for your pending nuptials. So when choosing your wedding invitations, you’ll want to make sure to convey your wedding theme and express your personal style as a couple. Scroll through these 7 individual invitation styles, then find a local stationer who can design a wedding suite that tells your story, here.

1. Traditional

custom wedding invitations ivory and gray classic wedding stationery suite Bering's
Photo & Stationery: Crane & Co. Weddings | Available at Bering’s

Keep things classic and timeless with a clean-cut wedding invitation suite. Decorative edges add a subtle modern update.

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Your Guide To the Save-The-Date

Save the Date, Stationary, Wedding Invitations
Photo: Ama by Aisha

Now that you’ve said “yes,” it’s time to let those important to you know. One of the first very first tasks in the wedding planning process will be to settle on a date for your pending nuptials. It can take some time but once the date is set, be sure to send out those save-the-dates. These pre-invites give the time, date and location of your wedding, and inform guests that they will indeed be invited to the celebration. Below is a simple guide to help you with proper etiquette to ensure your guests do, indeed, save the date!

1. Are save-the-dates necessary?

As your first formal announcement of your big day, your save-the-dates can increase guests’ chances of attending. If having everyone you love there to celebrate your wedding is important to you, or if you are planning a destination wedding, then YES, save-the-dates are necessary.

2. When is the proper time to send save-the-dates?

You will need to send out your save-the-dates six to eight months prior to your wedding. This is so you can provide family and friends ample time to make plans to attend, especially if you’re planning a destination wedding.

3. Whom should they be sent to?

Send save-the-dates only to those you will be inviting to the wedding, even if you’ve already verbally communicated the date. Make sure you have your wedding guest list drafted before you send save-the-dates.

Save the date, Wedding Stationary, Invitations
Photo: Morgan Brooks Productions
4. What information should be included on them?

You will need to include essential information such as the time, date and location of your wedding, as well as your wedding website (if applicable) so guests can stay informed.

5. Email or traditional mail?

With our increasingly tech-savvy world, it’s become acceptable to send save-the-dates through email. Sending your save-the-dates via email will be a cheaper and faster option for notifying your guests. However, keep in mind that emails can get filtered through spam folders or end up going to email addresses that aren’t checked regularly. There’s also a chance that some guests may not have email accounts. Physical save-the-dates are more likely to be pinned or tacked somewhere to serve as a friendly reminder to guests. These little notecards will also give guests a glimpse of the tone and feel of your wedding. We love snail-mail save-the-dates, followed by an email to your guest list with a link to your wedding website. Done and…DONE!