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Shop This Allison Webb Wedding Dress From Our New Cover

wedding dresses - beaded wedding dress- houston bridal salons - now and forever bridal boutique
Photo: Larry Fagala | Allison Webb Gown: Now & Forever Bridal Boutique | Jewelry: Tenenbaum Jewelers Styling: Summar Salah | Makeup & Hair: VCI Artists Victoria Callaway, Dennis Clendennen | Location: Corinthian Houston

Our August cover model shimmers and sparkles from head to toe in the gorgeous beaded “Thatcher” wedding gown by Allison Webb! Read on to shop this exquisite bridal look from local Houston wedding retailers.

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2020 Bridal Gowns: The Off-The-Shoulder Edit

Gown: Blue By Enzoani | Designer Available At: Parvani Vida Bridal & Formal

Off-the-shoulder wedding gowns are on view everywhere in the new 2020 bridal collections. We’re talking gently falling flutter sleeves, broad off-the-shoulder straps, ruched boleros and more. We love how this look adds intrigue to bare shoulders, and enhances sweetheart and deep-V necklines. Have a glance at some of our favorite spring 2020 off-the-shoulder bridal gowns, then find your “Oh yes!” off-the-shoulder wedding dress at one of these fine Houston bridal salons. Click here to read the rest of this post »

2020 Bridal Gowns: The Long Sleeves Edit

long sleeve bridal gown spring 2020 ines di santo joan pillow nala
“Nala” Gown: Ines Di Santo | Designer Available At: Joan Pillow Bridal Salon

One thing is evident across designers’ newest 2020 bridal collections: Sleeves have fully evolved from arm-warming garment extensions into intricate, high-drama accents that demand the spotlight. New designer gowns that made their way down the New York Bridal Week runway recently featured all kinds of amazing sleeves. We’re introducing you to some of our favorite 2020 bridal gowns with sleeves…though these represent just a glimpse at the gorgeousness set to hit Houston bridal salons in the coming months. Keep an eye on our Shows & Events page for the latest in local bridal designer trunk show news, and be among the first to experience these incredible long-sleeve wedding gowns! Click here to read the rest of this post »

Wedding Style: Bridal Cowboy Boots + Gowns

Cowboy Boots, Wedding Style, Miron Crosby, Michal Medina, Now & Forever Bridal Boutique, Texas, Country, boho
Photo: Sylvie Gil | Set, Design & Decor: Todd Events | Dress: Now & Forever Bridal Boutique

Being a Texas bride, it’s only natural to include a bit of country charm in your bridal look. Bridal cowboy boots are a fantastic way to add honest-to-goodness Texas style to your bridal ensemble. Here are some of our favorite boots for big-day fun, with wedding gown styles to match!

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Wedding Dress Designer Q&A: Allison Webb

Houston bridal salon Allison Webb dress Fall 2018 Penelope
“Penelope” by Allison Webb | Available at Now & Forever Bridal Boutique

If you haven’t yet checked out the new wedding dress collection from JLM Couture designer¬†Allison Webb at Houston’s Now & Forever Bridal Boutique, now is the time!¬† And while you’re at it, check out this EXCLUSIVE Houston Wedding Blog Q&A with the bridal gown designer herself. You’ll find out what inspires her, which of her new designs are her personal favorites, and how her experience working for a fashion-design legend has influenced her style. Click here to read the rest of this post »