She loves how “fresh and energetic” her wedding clients are, and they love her totally original designs and gracious, personalized service. She’s Mali Chi, and her “correspondence company” and gift boutique Hello & Co. is one of Houston’s finest sources for completely custom invitations and unique, eco-friendly, utterly elegant gifts.
To get a sense of her wedding couples’ invitation needs, Chi asks clients to bring in “albums, magazines, pictures of things they like—as much stuff as they can.” She also inquires about their wedding flowers, color palette and bridesmaid dresses. From there, Chi sets to work. “I get really into creating textures and patterns,” the veteran designer notes, and Chi’s passion for her work shows in her finely wrought representations of peonies, peacocks, butterflies and clematis vines.
When it comes to printing techniques, Chi says she’s a sucker for letterpress—the relief-printing technique that produces beautifully textured invitations, often with an alluring vintage feel. But with the expense of letterpress, it’s no wonder Chi says that these days, “I’ve started doing a lot of embossing,” which provides a pressed-dye texture similar to letterpress, but at a lower price point.
To view more of Chi’s designs, visit Hello & Co.’s invitation gallery, and remember that each one of the styles you see is totally customizable—your design will be yours alone. Which is exactly what you deserve for your wedding, Houston bride.